Strategy.

Leadership.

Results.

Fractional CMO Offering

Most growing franchise brands hit a wall when marketing needs outpace in-house resources. Big Rush Marketing’s Fractional CMO service delivers executive-level leadership to help operators scale smarter, without the cost of a full-time executive.

What We Do

As your outsourced Marketing Executive, we lead your entire marketing function as much as your brand needs. This ensures strategy, teams, and campaigns all work toward growth.

  • Develop a full-funnel marketing strategy

  • Oversee internal + external marketing teams

  • Guide digital marketing & optimize spend across channels

  • Provide strategic guidance on AI tools and automation to improve efficiency

  • Build marketing systems, playbooks, and measurement frameworks

  • Present performance insights to executives & stakeholders

Leverage the Power of Experience

The founders of Big Rush Marketing have each spent over ten years honing in on what digital advertising strategies move the needle for franchised businesses. We’ve worked with Franchise Operators headquartered across the United States from Florida to California to find solutions that maximize return on every dollar spent.

We came onboard a Colorado based single-location Medical Spa and helped thew grow from 1 location in 2019 to over 100 locations by the end of 2023 and 250+ locations midway through 2025. Under our guidance & implementation efforts, we pushed the limits of digital advertising integration, making sure the platforms were optimizing for & reporting on quality appointments – not low-quality dead leads.

In 2020 we supported a 150+ location retail franchise with a limited e-commerce footprint through the process of getting their individual locations online as their brick & mortar businesses were being limited. This process also coincided with the results tracking complications that came with iOS 14.5 in 2021. We helped our partner navigate uncertainty and build a robust e-commerce business that didn’t exist 5 years ago and now accounts for 20% in brand revenue.

Medical spas, retail, restaurants, gyms, educational concepts & more – we’ve helped franchised businesses in a wide variety of industries grow their per-unit revenue as well as their number of locations by helping implement systems & processes that are built for the long-term success of the business. A Big Rush Fractional CMO will set your franchise up for sustainable marketing excellence.

Ideal For

  • Brands experiencing or targeting rapid growth

  • Franchise brands with 10–100+ locations

  • Multi-unit operators needing marketing standardization

  • Leadership teams needing marketing standardization

  • Build marketing systems, playbooks, and measurement frameworks

  • Marketing Executives looking for leadership support

Tiers of Support

Fractional Advisor

Our Fractional Executive serves in an advisory role, bringing CMO-level expertise without heavy involvement. This includes:

  • Up to 6 hours of leadership meetings per month
  • A one-time marketing performance audit
  • Ongoing review of key performance metrics
  • A 90-day action plan for your team to execute

Best for emerging brands that need clarity and direction, but not hands-on leadership.

Fractional Partner

Our Fractional Executive provides strategic leadership and accountability without the cost of a full-time CMO. This includes:

  • Oversight of advertising budgets and spend efficiency
  • Leadership of internal and external marketing teams
  • Up to 10 hours of strategic meetings each month
  • Ongoing marketing reporting, analysis, and optimization recommendations

Best for growing brands that need a marketing leader to drive strategy while existing teams execute day-to-day.

Fractional Executive

Our Fractional Executive takes on end-to-end ownership of the marketing function, fully integrated as your CMO. This includes:

  • Marketing budget ownership and allocation
  • Vendor selection and oversight
  • Systemization of marketing processes and playbooks
  • AI implementation to improve efficiency and scale
  • Comprehensive KPI reporting for executives and stakeholders
  • Active participation in board meetings, leadership team calls, vendor check-ins, and marketing team meetings

Best for rapid-growth brands that need a true CMO presence embedded in the business.

Fractional Advisor

$3 - 4kmonthly
  • Emerging Brands

Fractional Partner

$6 - 75kmonthly
  • Mid-Stage Brands

Fractional Executive

12 - 15kmonthly
  • Rapid Growth and/or Larger Brands

Put Our Digital Advertising Expertise to Work for Your Business!

Fill out this form for a free consultation on your advertising results, or just a quick email exchange if you’d prefer. We’d love to hear more about your business and figure out if we’d be a good fit to work together. We’re also happy to answer any questions you have about our business. Get the process started below or give us a call at (314) 400-7783. However you choose to get in touch, you’ll be put directly in touch with one of our digital advertising strategy experts who will be excited to talk in real concrete terms about how Big Rush Marketing might be a great partner to help your business achieve their goals.

Put Our Expertise to Work for Your Business!

Fill out this form for a free consultation on your advertising results, or just a quick email exchange if you’d prefer. Start the process below or give us a call at (314) 400-7783. However you choose to get in touch, you’ll be put directly in touch with one of our digital advertising strategy experts.

How do you prefer to be contacted?